The Human Preservation Project's primary photo
  • The Human Preservation Project (2011)
  • Mystery, Sci-Fi
The Human Preservation Project (2011)
Mystery, Sci-Fi
Iconic, mystical, and bio-futuristic, the Icefly from Wrigley's 5 Gum commercials flittered its way from the TV screen to the world of immersive storytelling in the summer of 2011. Iceflies spectacularly rained down on the crowds at ...See moreIconic, mystical, and bio-futuristic, the Icefly from Wrigley's 5 Gum commercials flittered its way from the TV screen to the world of immersive storytelling in the summer of 2011. Iceflies spectacularly rained down on the crowds at Bonnaroo and guided users into an immersive online game that emulated the mystery and built upon the mythology of the existing brand. The currency: packs of 5 Gum (over 150 million unique codes flooded retailers around the globe). The goal: to amplify the five senses and salvage the essence of our humanity. The stars: Terry O'Quinn (Lost) and Summer Glau (Terminator: The Sarah Connor Chronicles). The outcome: 9.3 million fans pieced together a fractured narrative that transcended time, space, and the known boundaries of human perception. See less
Read more: Plot summary
Directors
Dante Ariola | Alex Lieu | Wrye Martin (co-director)
Producers
Susan Bonds | Alex Lieu
Composer
Ryan Dodson
Editor
Chris May
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Status
Edit Released
Updated Jun 30, 2011
Release date
Jun 30, 2011 (United States)

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Cast

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2 cast members
Name Known for
Terry O'Quinn's primary photo
Terry O'Quinn
Professor Traelek Professor Traelek   See fewer
Lost (2004)
Summer Glau's primary photo
Summer Glau
Natalia Suttinger Natalia Suttinger   See fewer
Serenity (2005)
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6 external links (official website, websites & more)