Invasion of the Beer People's primary photo
  • Invasion of the Beer People (1995)
  • 48 min | Documentary
Primary photo for Invasion of the Beer People
Invasion of the Beer People (1995)
48 min | Documentary
As a promotion of their new "ice beer" Molson sponsored a promotional event, the "Polar Beach Party", on the shore of the Arctic Ocean. 500 contest winners, across North America, would be Molson's guests for a private rock concert ...See moreAs a promotion of their new "ice beer" Molson sponsored a promotional event, the "Polar Beach Party", on the shore of the Arctic Ocean. 500 contest winners, across North America, would be Molson's guests for a private rock concert featuring free beer, and a lineup of big rock bands. The combined visitors, gate-crashers, bands, roadies and Molson hosts were comparable in number to the citizens of Tuktoyaktuk. Tuktoyaktuk is a "dry" community. The visitors were insensitive. The film crew captured these tensions. Written by gswan@globalserve.net See less
Read more: Plot summary
Director
Albert Nerenberg
Producer
George Hargrave
Editor
Jason Levy
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Status
Edit Released
Updated Dec 31, 1995
Release date
1995 (Canada)

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1 cast member
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